World Leaders in Business Technology to Expose their Secrets at Melbourne eCommerce Conference & Expo

Online shopping has seen a huge surge over the past few years, with Australians expected to spend $16 billion via the Internet in 2013. However, according to PricewaterhouseCoopers, we are just at the edge of the wave, with online spending tipped to reach a massive $30 billion in 2016. 

In order to capitalise on the eCommerce opportunity, retailers need to go beyond the basics of an easy-to-navigate website, unique products and outstanding customer service to delivering an omni-channel experience.

 

Today’s increasingly tech-savvy consumers expect to be offered a range of channels and touchpoints that are seamlessly integrated to deliver a consistent and congruent buying experience, regardless of whether it is delivered online, in-store, on a mobile device, tablet or anywhere else.

 

The eCommerce Conference, to be held 16 - 18 April 2013,  will feature more than 60 expert speakers across the conference and exhibition, including 25 international legends of the industry willing to share the secrets of their success. 

The event will bring together Victoria’s largest gathering of eCommerce suppliers, with many fascinating case studies of companies that are leading the way in leveraging the digital revolution to grow their business and access new markets. 

The line-up includes such notables as:

• Peter Cobb, Co-Founder of eBags.com – one of the USA’s largest online retailers
• Pinny Gniwisch, Founder, Ice.com
• Ish Patel, Group Omni-Channel Director, Aurora Fashions and many more. 

The three day event will equip organisations with the knowledge and connections to either establish a successful eCommerce site or to take their online business to the next level.

Visit the eCommerce Conference & Expo Melbourne website at www.ecomexpomelbourne.com.au

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